I specialize in creating new brands from the ground up and revitalizing existing ones – whether through evolution or a complete revolution. My expertise includes:

• Brand Positioning & Expression: Defining mission, vision, values, personality, brand pillars, and messaging strategy.

• Visual Identity: Crafting cohesive visual systems that align with your brand positioning and resonate with your audience.

• Brand Architecture: Structuring your brand for clarity and scalability.

• Execution & Implementation: Developing all internal and external assets needed to bring your brand to life.

I offer graphic design solutions tailored to your business’s creative needs, whether for one-time projects or ongoing support on a retainer basis. My services include:

• Social media content
• Presentation decks
• Corporate communication / HR materials
• Restaurant materials
• Digital advertising (e-mail marketing, banner ads, etc.)
• Corporate responsibility / sustainability reports
• Tradeshow content
• In-store creative (digital menu boards, signage, point of sale, end caps, etc.)

I create websites that connect with your audience and deliver a seamless brand experience. My expertise includes:

• Website design
• Website copywriting
• Wireframing
• Content architecture
• Proficient in Shopify, Squarespace and GoDaddy
• Sourcing a development agency

I create authentic, engaging ad campaigns that bring your product to life and connect with your target audience. My services include:

• Campaign ideation and strategy
• Photo and video productions to bring your campaign to life
• Script development and other copywriting
• Execution of creative tactics to support the campaign

I can help redefine your packaging so your brand can win on the shelf. I can help deliver:

• Scalable packaging design that can grow with your business
• Copywriting
• Photography needs for packaging content
• Sourcing of print vendors

I can help streamline and optimize your creative operations and help build world-class creative teams for your business. I can help:

• Build creative development workflows
• Build standard operating procedures for creative teams
• Discover and implement project management tools and systems
• Identity and recruit the right creative talent for your team