MY ROLE: CREATIVE/ART DIRECTION, DESIGNER, CREATIVE BRIEF DEVELOPMENT
CAMPAIGN ETHOS:
Embrace the enchantment of fall by transporting our team and guests into a realm of dreamy beverages that are oh-so-real. Whether craving the warmth of a hot brew to warm your spirit, or the chills of an icy delight to awaken your senses, let Caribou be your companion in savoring in these unforgettable moments of joy and tranquility amidst the magic of fall.
DELIVERABLES:
• Product and lifestyle photography
• In-store signage
• Digital marketing assets
ADDITIONAL TEAM MEMBERS: 144 Design & Rise Film Co.